"Is Your Dog Selling eBooks Too??" from Liu Ping's blog

Just the other day, I stumbled across a website selling ebooks about pet ... was set up by Spike, a Bull Dog Just kidding! But it does seem that everyone is jumping, or had jumped on the 'ebook

Just the other day, I stumbled across a website selling

ebooks about pet food...it was set up by Spike, a Bull Dog

Just kidding! But it does seem that everyone is jumping,

or had jumped on the 'ebook bandwagon' these days.

No doubt, the online ebook business IS highly profitable

- if done right. Selling quality info-products is somewhat

the perfect hands-free business, as Reflections Of Life: Dark Architect Collector's Edition everything from order

to delivery to follow up can Reflections Of Life: Dark Architect Collector's Edition be automated on the internet.

Imagine making money on autopilot while you're on holiday!

But how do you survive and ensure you make a decent profit

from your ebook business? Saying that the competition is The Future Of Flight - Aeronautical Engineers

HUGE is an understatement, even Spike's doing it!

Here is the "DEP formula" you can implement immediately

to make more profits, and win the ebook war :

=============

Differentiate

=============

If you're selling your own ebooks which you authored,

you have the best differentiation as there're no direct

competition. But if you're reselling others' ebooks,

you NEED to create a Differentiation Strategy.

You've got to have your own niche among the crowded

marketplace. Some ways to do just that include :

* Unique website : Create your own website to resell

instead of using the common template, this is like a

breath of fresh air for your potential customers.

For example, I resell the Fast Track Profit package

by Marcus Yong by creating my own unique website

with it's own domain name. The original template is

at http://www.cashebooks.com, but my own unique

version at http://www.ultimateebooks.com looks

completely different. As a results, sales were much better.

This technique can also be used in other areas beside

ebook marketing. For Reflections Of Life: Dark Architect Collector's Edition example, creating a special mini-site

for your favourite affiliate program differentiates you from

the common pack. I did this successfully for my affiliate

opportunity, creating a whole new sales copy and different

look to Reflections Of Life: Dark Architect Collector's Edition presell. You can see how different my site is from

the actual program by going to this page :

http://www.MLM-Money-Home-Business.com

* Bonuses : Give extra incentives above the normal Online products for Organic Baby Food, Dr. Brown's Sterilizer and Maternity Wear

package to entice prospects away from competitors.

Incentives can be in many forms, for example, extra

gifts, customer support, free memberships, extended

guarantee period, etc.

Please however ensure that the incentives you give

does not flout any copyright guidelines.

I use the concept of 'BUNDLING' to Perfect Window Blinds make the offer

all the more attractive. This is the differentiation I

created, even though it's my own product. To have

an idea, visit http://www.FreeTargetedTraffic.com

=============

Educate

=============

People hate to be sold to, that's a fact which is universal.

The assumption is that people are afraid of committing or

making the wrong decision.

But when you educate them instead, they will be influenced

into making the decision You want - BY THEMSELVES.

They then KNOW WHY they need the product in question.

Truth is, this method of "preselling" is very successful, and

has the added benefit of building trust and credibility.

Providing good content, free ecourses and advice are

good examples of this principle. The Setting a Home Network System approach is to weave

in your offers 'discreetly', much like charming your prospects

while SOFTSELLING your products to them....

=============

Populate

=============

Populate Your website or product virally. Who says you

can't create your own affiliate program out of other people's

products? There are many affiliate programs on the web

that are set up by resellers. They took the initiative of

recruiting affiliates to help them sell other people's

products, think about that! It's sort of your personal

'2-tier' program.

How to do it? Briefly, 3 steps is all it take :

* Set up Pike opens 24/7 flu clinic, first in state your Reflections Of Life: Dark Architect Collector's Edition own website of reseller products

* Sign up with http://www.ClickBank.com, they provide

a handsfree affiliate program solution for your site

* Recruit affiliates. When they sell, ClickBank will pay

them the amount of commission as decided by you!

Apply the above "DEP Formula" to your ebook business

and I guarantee your profits will improve! In fact, as I

pointed out earlier, this formula will work for just about

any products, not only ebooks!

Got to go then, it's time to feed Spike ; )

Article Tags: Selling Ebooks, Ebook Business, Affiliate Program


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By Liu Ping
Added Jan 15

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